Socio-economic statistics for New Brighton, Wirral

Socio-economic statistics for New Brighton, Wirral

Is New Brighton in Wirral a nice place to live or is it a bit rough? We have collated a series of socio-economic statistics and demographics from UK government sources such as the 2021 Census and the Index of Multiple Deprivation. They should give you a broad snapshot of the area and the surrounding locations. Are the residents of New Brighton older than the national average or younger? What is the population of New Brighton and Wirral? What is the claimant count in New Brighton and how many residents are unemployed? This page should provide you with the answers.

What are the occupations of the residents of New Brighton?

The largest employment sector in New Brighton is Professional Occupations. The smallest employment sector is Process Plant & Machine Operatives.
SectorProportion
Professional Occupations21.85%
Associate Professional & Technical15.37%
Administrative & Secretarial12.35%
Managers, Directors & Senior Officials12.31%
Skilled Trades9.12%
Caring, leisure & Other Services8.84%
Elementary Occupations7.13%
Process Plant & Machine Operatives5.58%

How many residents own or rent their home in New Brighton and Wirral

We have taken the raw data from the 2021 census and calculated what proportion of people in New Brighton either own or rent their home. All percentages have been rounded to two decimal places. 79.28 of residents own their home either outright or mortgaged. 20.72 of New Brighton residents rent their home either privately or through a social landlord.
AreaOwnedRented
Wallasey79.28%20.72%
Wirral65%35%
North West62.33%37.67%
England61.31%38.69%

New Brighton has a significantly higher level of home ownership than the national average. This is indicative or an economically wealthy area.

New Brighton compared to other wards in Wirral

#WardOwnedRented
1Greasby, Frankby and Irby87.77%12.23%
2Heswall87.47%12.53%
3Clatterbridge86.37%13.63%
4West Kirby and Thurstaston80.49%19.51%
5Pensby and Thingwall80.32%19.69%
6Wallasey79.28%20.72%
7Eastham79.05%20.95%
8Hoylake and Meols78.76%21.24%
9Moreton West and Saughall Massie76.94%23.06%
10Bebington74.16%25.84%
11Prenton72.81%27.19%
12Oxton67.77%32.23%
13Claughton64.87%35.13%
14New Brighton61.8%38.2%
15Bromborough61.76%38.24%
16Liscard58.51%41.49%
17Leasowe and Moreton East58.06%41.94%
18Upton (Wirral)57.8%42.2%
19Seacombe40.87%59.13%
20Rock Ferry37.6%62.4%
21Bidston and St James35.73%64.27%
22Birkenhead and Tranmere30.29%69.71%
New Brighton is ranked 6 out of 22 wards in Wirral for the percentage of home owners.

New Brighton Education Statistics

We have taken the raw data from the 2021 census to found of the level of education New Brighton residents have in terms of formal qualifications as a percentage. The UK government breaks qualifications down into 7 levels. A detailed explanation of these levels can be found here. However, the Census groups these into just 4 \'levels\'. Here are some examples of the qualifications each census level represents when not stated;

  • Level 1 - GCSE grades D, E, F, or G & below
  • Level 2 - GCSE A*, A, B, C or O Level grades A, B or C
  • Level 3 - A or AS qualification at any grade
  • Level 4 - HNC, Bachelors Degree, Masters Degree or Phd

In this first table we have compared New Brighton to the national average for England.
LevelWallaseyEngland
No Qualifications13.56%18.08%
Level 19.87%9.69%
Level 214.79%13.32%
Apprenticeship5.86%5.32%
Level 319%16.92%
Level 434.45%33.92%

New Brighton Unemployment Statistics

Since the introduction of Universal Credit, The Department for Work & Pensions have not issued any statistics (in our view) that can be used to ascertain the levels of unemployment or under employment in the UK, just meaningless geographic counts. However, the Office of National Statistics does publish claimant counts of people receiving out of work benefits, be that legacy Jobseeker’s Allowance or Universal Credit as a proportion of people over 16. These figures are usually updated once a month and are for Local Authority Districts and Unitary Authority Districts. So below are the figures of Wirral.
AreaUnemployedYearly Change
Wirral3.8%-0.3%
North West4.3%-0.3%
England3.8%-0.3%
UK3.7%-0.3%
Source: Office for National Statistics (ONS), Last Retrieved: March 2023
The 2021 census had data on people who were economically active (seeking work) yet unemployed on Census day (Sunday March 21st 2021). These statitics do cover New Brighton on a ward level. However, it has to be noted that the Census day was during the height of the Covid19 pandemic and therefore are not reflective of normal levels of unemployment. For example, between March 2020 and June 2020 people claiming Universal Credit doubled in most areas of the United Kingdom and then steadily declined up to the day of the Census and beyond. This data also contains the proportion of people in part-time work (working between 1-35 hours per week), which maybe an indicator of under employment in New Brighton.
Economic StatusProportion
In Employment55.03%
In Part-Time Work27.29%
Unemployed3.44%
72.71% of the people in work, are in full-time employment in New Brighton

New Brighton Age Distribution Statistics

We have taken the raw data from the 2021 Census and the calculated the proportion of age groups in Wallasey.
Age BandProportion
4 & under
5 - 9 years
10 - 15 years
16 - 19 years
20 - 24 years
25 - 34 years
35 - 49 years
50 - 64 years
65 - 74 years
75 - 84 years
85 years & over

New Brighton & Wirral Immigration Statistics

We have analysed the Census 2021 raw data on country of birth and compiled immigration statistics as percentages of the population. All percentages have been rounded to two decimal places. Below are the figures for New Brighton in the Wirral local area district.

New Brighton has a lower rate of immigrants than Wirral, the North West region and England as a whole.
AreaBorn in UKBorn outside UK
Wallasey96.11%3.89%
Wirral94.56%5.44%
North West88.33%11.67%
England82.65%17.35%

New Brighton compared to other wards in Wirral

#WardBorn in UKBorn outside UK
1Birkenhead and Tranmere87.68%12.32%
2Rock Ferry92.22%7.78%
3Bidston and St James93.23%6.77%
4Oxton93.64%6.36%
5Claughton94.01%5.99%
6West Kirby and Thurstaston94.04%5.96%
7Hoylake and Meols94.25%5.76%
8Seacombe94.28%5.72%
9Bromborough94.44%5.56%
10Heswall94.68%5.32%
11Prenton94.94%5.06%
12New Brighton95.06%4.94%
13Liscard95.09%4.91%
14Leasowe and Moreton East95.58%4.42%
15Bebington95.6%4.4%
16Clatterbridge95.64%4.36%
17Upton95.65%4.35%
18Wallasey96.11%3.89%
19Pensby and Thingwall96.16%3.84%
20Moreton West and Saughall Massie96.16%3.84%
21Greasby, Frankby and Irby96.27%3.73%
22Eastham96.72%3.28%
';New Brighton is ranked 18 out of 22 wards in Wirral for the number of residents born outside of the UK.

New Brighton Health Statistics

Wallasey has more residents (very_good_pc-$country_health->very_good_pc, 2)%) describing their health as very good than the national average for England.
AreaVGGFBVB
Wallasey48.57%33.43%12.75%4.04%1.21%
Wirral46.49%32.07%14.17%5.57%1.69%
North West47.73%32.71%13.36%4.77%1.43%
England48.49%33.71%12.65%3.98%1.17%
VG = Very Good, G = Good, F = Fair, B = Bad & VB = Very Bad

How has the health of residents in Wirral changed since 2011?

Wirral residents who describe their health as either good or very good has increased by 0.35% between the 2011 and 2021 census.
YearVGGFBVB
201146.29%31.92%14.29%5.77%1.73%
202146.49%32.07%14.17%5.57%1.69%
VG = Very Good, G = Good, F = Fair, B = Bad & VB = Very Bad

What is the population of New Brighton and Wirral?

The table below contains the populations figures for each ward in Wirral including New Brighton. These population ONS figures are estimated are dated Mid 2020.

WardPopulation
Bebington15669
Bidston and St James16256
Birkenhead and Tranmere16926
Bromborough16427
Clatterbridge13986
Claughton14201
Eastham14195
Greasby, Frankby and Irby13728
Heswall13126
Hoylake and Meols13451
Leasowe and Moreton East15086
Liscard16086
Moreton West and Saughall Massie13958
New Brighton15162
Oxton13784
Pensby and Thingwall13024
Prenton14786
Rock Ferry14751
Seacombe15609
Upton16924
Wallasey14658
West Kirby and Thurstaston12543
Wirral Total324336



Last updated: 20/02/2024, Additional Sources: Office for National Statistics & Department for Work & Pensions.