Socio-economic statistics for Charford, Worcestershire

Is Charford in Bromsgrove a nice place to live or is it a bit rough? We have collated a series of socio-economic statistics and demographics from UK government sources such as the 2021 Census and the Index of Multiple Deprivation. They should give you a broad snapshot of the area and the surrounding locations. Are the residents of Charford older than the national average or younger? What is the population of Charford and Bromsgrove? What is the claimant count in Charford and how many residents are unemployed? This page should provide you with the answers.

Charford & Bromsgrove Immigration Statistics

We have analysed the Census 2021 raw data on country of birth and compiled immigration statistics as percentages of the population. All percentages have been rounded to two decimal places. Below are the figures for Charford in the Bromsgrove local area district.

Area	Born in UK	Born outside UK
Rock Hill	95.09%	4.91%
Bromsgrove	95.16%	4.84%
West Midlands	84.84%	15.17%
England	82.65%	17.35%

Source: Census 2021 (Nomis/ONS)

Charford compared to other wards in Bromsgrove

#	Ward	Born in UK	Born outside UK
1	Bromsgrove Central	89.47%	10.53%
2	Cofton	93.26%	6.74%
3	Hagley East	93.45%	6.55%
4	Lickey Hills	93.74%	6.26%
5	Barnt Green & Hopwood	93.95%	6.05%
6	Slideslow	94.13%	5.87%
7	Tardebigge	94.41%	5.59%
8	Sanders Park	94.44%	5.56%
9	Wythall West	94.57%	5.43%
10	Wythall East	94.58%	5.42%
11	Norton	94.6%	5.4%
12	Rock Hill	95.09%	4.91%
13	Hollywood	95.14%	4.86%
14	Lowes Hill	95.16%	4.84%
15	Drakes Cross	95.23%	4.77%
16	Alvechurch South	95.32%	4.68%
17	Aston Fields	95.41%	4.59%
18	Rubery South	95.49%	4.51%
19	Charford	95.62%	4.38%
20	Marlbrook	95.83%	4.17%
21	Sidemoor	95.89%	4.11%
22	Hagley West	95.97%	4.03%
23	Perryfields	96.11%	3.89%
24	Catshill North	96.47%	3.53%
25	Catshill South	96.51%	3.49%
26	Belbroughton & Romsley	96.77%	3.23%
27	Hill Top	96.78%	3.22%
28	Alvechurch Village	96.89%	3.11%
29	Rubery North	96.93%	3.07%
30	Avoncroft	97.2%	2.8%

';Charford is ranked 12 out of 30 wards in Bromsgrove for the number of residents born outside of the UK.

Source: Census 2021 (Nomis/ONS)

Charford Unemployment Statistics

Since the introduction of Universal Credit, The Department for Work & Pensions have not issued any statistics (in our view) that can be used to ascertain the levels of unemployment or under employment in the UK, just meaningless geographic counts. However, the Office of National Statistics does publish claimant counts of people receiving out of work benefits, be that legacy Jobseeker’s Allowance or Universal Credit as a proportion of people over 16. These figures are usually updated once a month and are for Local Authority Districts and Unitary Authority Districts. So below are the figures of Bromsgrove.

Area	Unemployed	Yearly Change
Bromsgrove	2.5%	-0.5%
West Midlands	5%	-0.3%
England	3.8%	-0.3%
UK	3.7%	-0.3%

Source: Office for National Statistics (ONS), Last Retrieved: March 2023

The 2021 census had data on people who were economically active (seeking work) yet unemployed on Census day (Sunday March 21st 2021). These statitics do cover Charford on a ward level. However, it has to be noted that the Census day was during the height of the Covid19 pandemic and therefore are not reflective of normal levels of unemployment. For example, between March 2020 and June 2020 people claiming Universal Credit doubled in most areas of the United Kingdom and then steadily declined up to the day of the Census and beyond. This data also contains the proportion of people in part-time work (working between 1-35 hours per week), which maybe an indicator of under employment in Charford.

Economic Status	Proportion
In Employment	59.17%
In Part-Time Work	27.57%
Unemployed	4.21%

Source: Census 2021 (Nomis/ONS)

72.43% of the people in work, are in full-time employment in Charford

What are the occupations of the residents of Charford?

The largest employment sector in Charford is Professional Occupations. The smallest employment sector is Process Plant & Machine Operatives.

Sector	Proportion
Professional Occupations	21.32%
Associate Professional & Technical	13.96%
Managers, Directors & Senior Officials	12.9%
Skilled Trades	10.54%
Caring, leisure & Other Services	10.31%
Elementary Occupations	10.19%
Administrative & Secretarial	8.54%
Process Plant & Machine Operatives	6.24%

Source: Office for National Statistics (30 June 2020)

How many residents own or rent their home in Charford and Bromsgrove

We have taken the raw data from the 2021 census and calculated what proportion of people in Charford either own or rent their home. All percentages have been rounded to two decimal places. 68.91 of residents own their home either outright or mortgaged. 31.09 of Charford residents rent their home either privately or through a social landlord.

Area	Owned	Rented
Rock Hill	68.91%	31.09%
Bromsgrove	77.53%	22.47%
West Midlands	62.8%	37.2%
England	61.31%	38.69%

Source: Census 2021 (Nomis/ONS)

Charford has a higher level of home ownership than than the national average.

Charford compared to other wards in Bromsgrove

#	Ward	Owned	Rented
1	Marlbrook	92.34%	7.66%
2	Lickey Hills	92.08%	7.92%
3	Wythall East	88.62%	11.38%
4	Hollywood	87.66%	12.34%
5	Hill Top	87.63%	12.38%
6	Wythall West	87.56%	12.44%
7	Hagley West	87.3%	12.7%
8	Cofton	87.24%	12.76%
9	Slideslow	86.41%	13.59%
10	Rubery North	85.91%	14.09%
11	Alvechurch South	85.66%	14.34%
12	Barnt Green & Hopwood	82.92%	17.09%
13	Belbroughton & Romsley	82.59%	17.41%
14	Hagley East	82.41%	17.59%
15	Rubery South	80.3%	19.7%
16	Perryfields	78.94%	21.06%
17	Norton (Bromsgrove)	78.56%	21.44%
18	Tardebigge	78.3%	21.7%
19	Avoncroft	76.92%	23.08%
20	Alvechurch Village	74.9%	25.1%
21	Aston Fields	74.07%	25.93%
22	Bromsgrove Central	73.77%	26.23%
23	Catshill South	69.93%	30.07%
24	Lowes Hill	69.55%	30.45%
25	Drakes Cross	69.32%	30.68%
26	Rock Hill	68.91%	31.09%
27	Catshill North	64.18%	35.82%
28	Sanders Park	63.93%	36.07%
29	Sidemoor	61.53%	38.47%
30	Charford	44.93%	55.07%

Charford is ranked 26 out of 30 wards in Bromsgrove for the percentage of home owners.

Source: Census 2021 (Nomis/ONS)

Charford Education Statistics

We have taken the raw data from the 2021 census to found of the level of education Charford residents have in terms of formal qualifications as a percentage. The UK government breaks qualifications down into 7 levels. A detailed explanation of these levels can be found here. However, the Census groups these into just 4 \'levels\'. Here are some examples of the qualifications each census level represents when not stated;

Level 1 - GCSE grades D, E, F, or G & below
Level 2 - GCSE A*, A, B, C or O Level grades A, B or C
Level 3 - A or AS qualification at any grade
Level 4 - HNC, Bachelors Degree, Masters Degree or Phd

In this first table we have compared Charford to the national average for England.

Level	Rock Hill	England
No Qualifications	16.3%	18.08%
Level 1	10.32%	9.69%
Level 2	15.2%	13.32%
Apprenticeship	5.23%	5.32%
Level 3	17.76%	16.92%
Level 4	32.21%	33.92%

Source: Census 2021 (Nomis/ONS)

Charford Age Distribution Statistics

We have taken the raw data from the 2021 Census and the calculated the proportion of age groups in Rock Hill.

Age Band	Proportion
4 & under
5 - 9 years
10 - 15 years
16 - 19 years
20 - 24 years
25 - 34 years
35 - 49 years
50 - 64 years
65 - 74 years
75 - 84 years
85 years & over

Source: Census 2021 (Nomis/ONS)

Charford Health Statistics

Rock Hill has more residents (very_good_pc-$country_health->very_good_pc, 2)%) describing their health as very good than the national average for England.

Area	VG	G	F	B	VB
Rock Hill	48.82%	34.7%	11.81%	3.92%	0.76%
Bromsgrove	50.67%	33.12%	11.8%	3.36%	1.05%
West Midlands	46.4%	34.38%	13.54%	4.37%	1.31%
England	48.49%	33.71%	12.65%	3.98%	1.17%

VG = Very Good, G = Good, F = Fair, B = Bad & VB = Very Bad

Source: Census 2021 (Nomis/ONS)

How has the health of residents in Bromsgrove changed since 2011?

Bromsgrove residents who describe their health as either good or very good has increased by 1.31% between the 2011 and 2021 census.

Year	VG	G	F	B	VB
2011	49.05%	33.43%	12.69%	3.72%	1.1%
2021	50.67%	33.12%	11.8%	3.36%	1.05%

VG = Very Good, G = Good, F = Fair, B = Bad & VB = Very Bad

Source: Census 2011/2021 (Nomis/ONS)

What is the population of Charford and Bromsgrove?

The table below contains the populations figures for each ward in Bromsgrove including Charford. These population ONS figures are estimated are dated Mid 2020.

Ward	Population
Alvechurch South	3105
Alvechurch Village	2960
Aston Fields	3513
Avoncroft	3451
Barnt Green & Hopwood	2951
Belbroughton & Romsley	6771
Bromsgrove Central	3861
Catshill North	2912
Catshill South	3241
Charford	3677
Cofton	3142
Drakes Cross	3202
Hagley East	2647
Hagley West	4616
Hill Top	2383
Hollywood	3237
Lickey Hills	3128
Lowes Hill	2854
Marlbrook	2878
Norton	3876
Perryfields	1557
Rock Hill	2970
Rubery North	3643
Rubery South	2964
Sanders Park	3617
Sidemoor	4199
Slideslow	3673
Tardebigge	3597
Wythall East	2965
Wythall West	2979
Bromsgrove Total	100569

Source: Census 2021 (Nomis/ONS)

Last updated: 20/02/2024, Additional Sources: Office for National Statistics & Department for Work & Pensions.

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