Socio-economic statistics for Broad Street, Kent

Socio-economic statistics for Broad Street, Kent

We have collated a series of socio-economic statistics for Broad Street in Medway from UK government sources such as the 2021 Census and the Index of Multiple Deprivation. They should give you a broad snapshot of the area and the surrounding locations. Are the residents of Broad Street older than the national average or younger? What is the population of Broad Street and Medway? Is Broad Street an unemployment hotspot? This page should provide you with the answers.

How many residents own or rent their home in Broad Street and Medway

We have taken the raw data from the 2021 census and calculated what proportion of people in Broad Street either own or rent their home. All percentages have been rounded to two decimal places. 75.92 of residents own their home either outright or mortgaged. 24.08 of Broad Street residents rent their home either privately or through a social landlord.
Area Owned Rented
Strood Rural 75.92% 24.08%
Medway 64.71% 35.29%
South East 65.66% 34.34%
England 61.31% 38.69%

Broad Street has a significantly higher level of home ownership than the national average. This is indicative or an economically wealthy area.

Broad Street compared to other wards in Medway

# Ward Owned Rented
1 Hempstead and Wigmore 89.06% 10.94%
2 Rainham Central 84.81% 15.19%
3 Cuxton and Halling 81.53% 18.47%
4 Rochester South and Horsted 77.81% 22.19%
5 Peninsula 77.12% 22.88%
6 Watling (Medway) 77.05% 22.95%
7 Rainham South 76.48% 23.52%
8 Strood Rural 75.92% 24.08%
9 Lordswood and Capstone 73.96% 26.04%
10 Rainham North 72.59% 27.41%
11 Walderslade 72.01% 27.99%
12 Princes Park (Medway) 69.67% 30.33%
13 Strood North 68.54% 31.46%
14 Twydall 65.36% 34.64%
15 Strood South 62.23% 37.77%
16 Rochester West 57.43% 42.57%
17 Rochester East 54.95% 45.05%
18 Gillingham South 50.85% 49.15%
19 Luton and Wayfield 50.57% 49.43%
20 Chatham Central 44.95% 55.05%
21 Gillingham North 43.06% 56.94%
22 River (Medway) 40.79% 59.21%
Broad Street is ranked 8 out of 22 wards in Medway for the percentage of home owners.

Broad Street & Medway Immigration Statistics

We have analysed the Census 2021 raw data on country of birth and compiled immigration statistics as percentages of the population. All percentages have been rounded to two decimal places. Below are the figures for Broad Street in the Medway local area district.

Broad Street has a lower rate of immigrants than Medway, the South East region and England as a whole.
Area Born in UK Born outside UK
Strood Rural 92.49% 7.51%
Medway 86.18% 13.82%
South East 84.24% 15.76%
England 82.65% 17.35%

Broad Street compared to other wards in Medway

# Ward Born in UK Born outside UK
1 Chatham Central 74.24% 25.76%
2 Gillingham South 74.37% 25.63%
3 River 75.22% 24.78%
4 Gillingham North 79.27% 20.73%
5 Luton and Wayfield 80.84% 19.16%
6 Rochester East 84.37% 15.63%
7 Rochester South and Horsted 85.35% 14.65%
8 Strood North 86.11% 13.89%
9 Watling 86.24% 13.76%
10 Strood South 86.8% 13.2%
11 Rochester West 87.2% 12.8%
12 Princes Park 90.31% 9.69%
13 Hempstead and Wigmore 90.67% 9.33%
14 Walderslade 91.59% 8.41%
15 Twydall 91.81% 8.19%
16 Rainham North 92.43% 7.57%
17 Strood Rural 92.49% 7.51%
18 Lordswood and Capstone 92.85% 7.15%
19 Rainham Central 92.91% 7.09%
20 Rainham South 92.96% 7.04%
21 Peninsula 93.28% 6.72%
22 Cuxton and Halling 93.69% 6.31%
'; Broad Street is ranked 17 out of 22 wards in Medway for the number of residents born outside of the UK.

What are the occupations of the residents of Broad Street?

The largest employment sector in Broad Street is Professional Occupations. The smallest employment sector is Process Plant & Machine Operatives.
Sector Proportion
Professional Occupations 16.24%
Managers, Directors & Senior Officials 13.99%
Associate Professional & Technical 13.91%
Skilled Trades 13.08%
Administrative & Secretarial 11.81%
Caring, leisure & Other Services 8.71%
Elementary Occupations 8.25%
Process Plant & Machine Operatives 7.34%

Broad Street Education Statistics

We have taken the raw data from the 2021 census to found of the level of education Broad Street residents have in terms of formal qualifications as a percentage. The UK government breaks qualifications down into 7 levels. A detailed explanation of these levels can be found here. However, the Census groups these into just 4 \'levels\'. Here are some examples of the qualifications each census level represents when not stated;

  • Level 1 - GCSE grades D, E, F, or G & below
  • Level 2 - GCSE A*, A, B, C or O Level grades A, B or C
  • Level 3 - A or AS qualification at any grade
  • Level 4 - HNC, Bachelors Degree, Masters Degree or Phd

In this first table we have compared Broad Street to the national average for England.
Level Strood Rural England
No Qualifications 17.42% 18.08%
Level 1 11.64% 9.69%
Level 2 17.46% 13.32%
Apprenticeship 6.68% 5.32%
Level 3 19.92% 16.92%
Level 4 23.98% 33.92%

Broad Street Age Distribution Statistics

We have taken the raw data from the 2021 Census and the calculated the proportion of age groups in Strood Rural.
Age Band Proportion
4 & under
5 - 9 years
10 - 15 years
16 - 19 years
20 - 24 years
25 - 34 years
35 - 49 years
50 - 64 years
65 - 74 years
75 - 84 years
85 years & over

Broad Street Unemployment Statistics

Since the introduction of Universal Credit, The Department for Work & Pensions have not issued any statistics (in our view) that can be used to ascertain the levels of unemployment or under employment in the UK, just meaningless geographic counts. However, the Office of National Statistics does publish claimant counts of people receiving out of work benefits, be that legacy Jobseeker’s Allowance or Universal Credit as a proportion of people over 16. These figures are usually updated once a month and are for Local Authority Districts and Unitary Authority Districts. So below are the figures of Medway.
Area Unemployed Yearly Change
Medway 3.8% -0.7%
South East 2.9% -0.3%
England 3.8% -0.3%
UK 3.7% -0.3%
Source: Office for National Statistics (ONS), Last Retrieved: March 2023
The 2021 census had data on people who were economically active (seeking work) yet unemployed on Census day (Sunday March 21st 2021). These statitics do cover Broad Street on a ward level. However, it has to be noted that the Census day was during the height of the Covid19 pandemic and therefore are not reflective of normal levels of unemployment. For example, between March 2020 and June 2020 people claiming Universal Credit doubled in most areas of the United Kingdom and then steadily declined up to the day of the Census and beyond. This data also contains the proportion of people in part-time work (working between 1-35 hours per week), which maybe an indicator of under employment in Broad Street.
Economic Status Proportion
In Employment 60.77%
In Part-Time Work 24.4%
Unemployed 3.84%
75.6% of the people in work, are in full-time employment in Broad Street

Broad Street Health Statistics

Strood Rural has more residents (very_good_pc-$country_health->very_good_pc, 2)%) describing their health as very good than the national average for England.
Area VG G F B VB
Strood Rural 49.61% 34.1% 11.73% 3.53% 1.03%
Medway 47.48% 34.58% 12.83% 3.99% 1.11%
South East 49.98% 34.01% 11.77% 3.31% 0.93%
England 48.49% 33.71% 12.65% 3.98% 1.17%
VG = Very Good, G = Good, F = Fair, B = Bad & VB = Very Bad

How has the health of residents in Medway changed since 2011?

Medway residents who describe their health as either good or very good has increased by 0.09% between the 2011 and 2021 census.
Year VG G F B VB
2011 45.72% 36.25% 13% 3.94% 1.09%
2021 47.48% 34.58% 12.83% 3.99% 1.11%
VG = Very Good, G = Good, F = Fair, B = Bad & VB = Very Bad

What is the population of Broad Street and Medway?

The table below contains the populations figures for each ward in Medway including Broad Street. These population ONS figures are estimated are dated Mid 2020.

Ward Population
Chatham Central 17547
Cuxton and Halling 6683
Gillingham North 19872
Gillingham South 17932
Hempstead and Wigmore 7767
Lordswood and Capstone 9025
Luton and Wayfield 15402
Peninsula 14712
Princes Park 10225
Rainham Central 12088
Rainham North 8766
Rainham South 13388
River 12100
Rochester East 10670
Rochester South and Horsted 13752
Rochester West 10912
Strood North 14393
Strood Rural 15200
Strood South 16495
Twydall 13348
Walderslade 9421
Watling 9444
Medway Total 279142



Last updated: 20/02/2024, Additional Sources: Office for National Statistics & Department for Work & Pensions.

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